Following People and Creating Your First Pinterest Pinboards

<h1 style="font-size:20px;margin:0.25rem 0px;padding:0px 0px 0.5rem;border-width:0px 0px 1px;border-bottom-style:solid;border-bottom-color:rgb(204,204,204);color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><br></h1> <div class="introduction" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> After you've registered for Pinterest, your first steps are to follow some other Pinterest users and set up your first Pinterest pinboards. It's a fairly simple process, and when you're finished, you'll be following some Pinterest members, and you'll see pins in your stream.</p> <p class="Warning" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Some of these options appear only during the registration process (such as the suggested followers), so be aware you won't be able to return to all of these steps.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">After the initial registration, Pinterest moves you along through its setup. Here's what you do:</p></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"> <div class="stepFigure" style="margin:0px 0px 0px 10px;padding:0px;border:0px;float:right"><a href="http://media.wiley.com/Lux/09/317609.image0.jpg?h=400&w=507" rel="lightbox" style="color:rgb(1,69,138)"><img alt="" src="http://media.wiley.com/Lux/10/317610.image1.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; color: rgb(51, 51, 51); max-width: 100%; height: auto !important;"></a><div class="enlarge" style="margin:1px 0px 0px;padding:0px;border:0px;font-size:1rem;text-align:right"> <img alt="" src="http://media.wiley.com/spa_assets/R16B060/site/dummies2/include/images/icons/enlarge.gif" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;"> <a href="http://media.wiley.com/Lux/09/317609.image0.jpg?h=400&w=507" rel="lightbox" style="color:rgb(1,69,138)">Enlarge</a></div> </div><div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 1</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:19px;display:inline">Indicate your interests by clicking the images for any that apply.</h2></div><div class="stepText" style="margin:0px;padding:0px;border:0px"> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Although Pinterest tells you it's going to suggest a few members for you to follow, this statement is a little misleading. Pinterest<i>automatically</i> sets up your account to follow a few members who match your interests. (If you don't want to follow these members, you can unfollow them right away.)</p> </div><div class="clear" style="margin:0px;padding:0px;border:0px;clear:both"></div></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"> <div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;font-size:18px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 2</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:20px;display:inline">Click the Follow People button at the bottom of the page (you may need to scroll down).</h2></div><div class="stepText" style="margin:0px;padding:0px;border:0px"> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Pinterest is a social platform, and this is where you start being social.</p></div><div class="clear" style="margin:0px;padding:0px;border:0px;clear:both"> </div></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><div class="stepFigure" style="margin:0px 0px 0px 10px;padding:0px;border:0px;float:right"> <a href="http://media.wiley.com/Lux/11/317611.image2.jpg?h=400&w=497" rel="lightbox" style="color:rgb(1,69,138)"><img alt="" src="http://media.wiley.com/Lux/12/317612.image3.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; color: rgb(51, 51, 51); max-width: 100%; height: auto !important;"></a><div class="enlarge" style="margin:1px 0px 0px;padding:0px;border:0px;font-size:1rem;text-align:right"> <img alt="" src="http://media.wiley.com/spa_assets/R16B060/site/dummies2/include/images/icons/enlarge.gif" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;"> <a href="http://media.wiley.com/Lux/11/317611.image2.jpg?h=400&w=497" rel="lightbox" style="color:rgb(1,69,138)">Enlarge</a></div> </div><div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 3</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:19px;display:inline">Review the members you're now following and make any necessary adjustments.</h2></div><div class="stepText" style="margin:0px;padding:0px;border:0px"> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">After you indicate your interests, Pinterest displays the list of members it has chosen for you to follow. Pinterest also automatically sets up your profile to follow those friends from either Twitter orFacebook who are already established on Pinterest. At this stage, you can click the Unfollow button to remove anyone you don't want to follow from this list.</p> </div><div class="clear" style="margin:0px;padding:0px;border:0px;clear:both"></div></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"> <div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;font-size:18px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 4</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:20px;display:inline">Create your first pinboards by clicking the Create Boards button.</h2></div><div class="stepText" style="margin:0px;padding:0px;border:0px"> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Think about what types of things you enjoy and what types of web pages you've shared in the past on other networks. These are the topics you'll want to create pinboards for first.</p> </div><div class="clear" style="margin:0px;padding:0px;border:0px;clear:both"></div></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"> <div class="stepFigure" style="margin:0px 0px 0px 10px;padding:0px;border:0px;float:right"><a href="http://media.wiley.com/Lux/13/317613.image4.jpg?h=400&w=505" rel="lightbox" style="color:rgb(1,69,138)"><img alt="" src="http://media.wiley.com/Lux/14/317614.image5.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; color: rgb(51, 51, 51); max-width: 100%; height: auto !important;"></a><div class="enlarge" style="margin:1px 0px 0px;padding:0px;border:0px;font-size:1rem;text-align:right"> <img alt="" src="http://media.wiley.com/spa_assets/R16B060/site/dummies2/include/images/icons/enlarge.gif" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;"> <a href="http://media.wiley.com/Lux/13/317613.image4.jpg?h=400&w=505" rel="lightbox" style="color:rgb(1,69,138)">Enlarge</a></div> </div><div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 5</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:19px;display:inline">On the screen that appears, name your new pinboard (or rename what's already there) by using the appropriate text boxes.</h2> </div><div class="stepText" style="margin:0px;padding:0px;border:0px"><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Your profile and pins will be organized by these boards. Pinterest automatically suggests some boards for you to create. You can use those, or you can change the text in the boxes to boards you would like to create. To delete a suggested board, mouse over the right side of the box and click the <i>x</i>that appears in the bottom-right corner.</p> <p class="Tip" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">You don't need to agonize over boards when you're first starting on Pinterest. You can easily edit and create more boards later.</p> </div><div class="clear" style="margin:0px;padding:0px;border:0px;clear:both"></div></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"> <div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;font-size:18px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 6</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:20px;display:inline">(Optional) Add the Pin It bookmark button.</h2></div><div class="stepText" style="margin:0px;padding:0px;border:0px"> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Pinterest prompts you to do this now, but you don't have to. This step shows instructions for adding a Pin It button depending on your browser. In most browsers, you just drag the button on the screen up to your browser's top toolbar...</p> </div></div>

Following People and Creating Your First Pinterest Pinboards

After you've registered for Pinterest, your first steps are to follow some other Pinterest users and set up your first Pinterest pin...

Read more »

Following People and Creating Your First Pinterest Pinboards

<h1 style="font-size:20px;margin:0.25rem 0px;padding:0px 0px 0.5rem;border-width:0px 0px 1px;border-bottom-style:solid;border-bottom-color:rgb(204,204,204);color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><br></h1> <div class="introduction" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> After you've registered for Pinterest, your first steps are to follow some other Pinterest users and set up your first Pinterest pinboards. It's a fairly simple process, and when you're finished, you'll be following some Pinterest members, and you'll see pins in your stream.</p> <p class="Warning" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Some of these options appear only during the registration process (such as the suggested followers), so be aware you won't be able to return to all of these steps.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">After the initial registration, Pinterest moves you along through its setup. Here's what you do:</p></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"> <div class="stepFigure" style="margin:0px 0px 0px 10px;padding:0px;border:0px;float:right"><a href="http://media.wiley.com/Lux/09/317609.image0.jpg?h=400&w=507" rel="lightbox" style="color:rgb(1,69,138)"><img alt="" src="http://media.wiley.com/Lux/10/317610.image1.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; color: rgb(51, 51, 51); max-width: 100%; height: auto !important;"></a><div class="enlarge" style="margin:1px 0px 0px;padding:0px;border:0px;font-size:1rem;text-align:right"> <img alt="" src="http://media.wiley.com/spa_assets/R16B060/site/dummies2/include/images/icons/enlarge.gif" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;"> <a href="http://media.wiley.com/Lux/09/317609.image0.jpg?h=400&w=507" rel="lightbox" style="color:rgb(1,69,138)">Enlarge</a></div> </div><div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 1</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:19px;display:inline">Indicate your interests by clicking the images for any that apply.</h2></div><div class="stepText" style="margin:0px;padding:0px;border:0px"> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Although Pinterest tells you it's going to suggest a few members for you to follow, this statement is a little misleading. Pinterest<i>automatically</i> sets up your account to follow a few members who match your interests. (If you don't want to follow these members, you can unfollow them right away.)</p> </div><div class="clear" style="margin:0px;padding:0px;border:0px;clear:both"></div></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"> <div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;font-size:18px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 2</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:20px;display:inline">Click the Follow People button at the bottom of the page (you may need to scroll down).</h2></div><div class="stepText" style="margin:0px;padding:0px;border:0px"> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Pinterest is a social platform, and this is where you start being social.</p></div><div class="clear" style="margin:0px;padding:0px;border:0px;clear:both"> </div></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><div class="stepFigure" style="margin:0px 0px 0px 10px;padding:0px;border:0px;float:right"> <a href="http://media.wiley.com/Lux/11/317611.image2.jpg?h=400&w=497" rel="lightbox" style="color:rgb(1,69,138)"><img alt="" src="http://media.wiley.com/Lux/12/317612.image3.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; color: rgb(51, 51, 51); max-width: 100%; height: auto !important;"></a><div class="enlarge" style="margin:1px 0px 0px;padding:0px;border:0px;font-size:1rem;text-align:right"> <img alt="" src="http://media.wiley.com/spa_assets/R16B060/site/dummies2/include/images/icons/enlarge.gif" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;"> <a href="http://media.wiley.com/Lux/11/317611.image2.jpg?h=400&w=497" rel="lightbox" style="color:rgb(1,69,138)">Enlarge</a></div> </div><div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 3</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:19px;display:inline">Review the members you're now following and make any necessary adjustments.</h2></div><div class="stepText" style="margin:0px;padding:0px;border:0px"> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">After you indicate your interests, Pinterest displays the list of members it has chosen for you to follow. Pinterest also automatically sets up your profile to follow those friends from either Twitter orFacebook who are already established on Pinterest. At this stage, you can click the Unfollow button to remove anyone you don't want to follow from this list.</p> </div><div class="clear" style="margin:0px;padding:0px;border:0px;clear:both"></div></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"> <div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;font-size:18px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 4</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:20px;display:inline">Create your first pinboards by clicking the Create Boards button.</h2></div><div class="stepText" style="margin:0px;padding:0px;border:0px"> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Think about what types of things you enjoy and what types of web pages you've shared in the past on other networks. These are the topics you'll want to create pinboards for first.</p> </div><div class="clear" style="margin:0px;padding:0px;border:0px;clear:both"></div></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"> <div class="stepFigure" style="margin:0px 0px 0px 10px;padding:0px;border:0px;float:right"><a href="http://media.wiley.com/Lux/13/317613.image4.jpg?h=400&w=505" rel="lightbox" style="color:rgb(1,69,138)"><img alt="" src="http://media.wiley.com/Lux/14/317614.image5.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; color: rgb(51, 51, 51); max-width: 100%; height: auto !important;"></a><div class="enlarge" style="margin:1px 0px 0px;padding:0px;border:0px;font-size:1rem;text-align:right"> <img alt="" src="http://media.wiley.com/spa_assets/R16B060/site/dummies2/include/images/icons/enlarge.gif" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;"> <a href="http://media.wiley.com/Lux/13/317613.image4.jpg?h=400&w=505" rel="lightbox" style="color:rgb(1,69,138)">Enlarge</a></div> </div><div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 5</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:19px;display:inline">On the screen that appears, name your new pinboard (or rename what's already there) by using the appropriate text boxes.</h2> </div><div class="stepText" style="margin:0px;padding:0px;border:0px"><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Your profile and pins will be organized by these boards. Pinterest automatically suggests some boards for you to create. You can use those, or you can change the text in the boxes to boards you would like to create. To delete a suggested board, mouse over the right side of the box and click the <i>x</i>that appears in the bottom-right corner.</p> <p class="Tip" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">You don't need to agonize over boards when you're first starting on Pinterest. You can easily edit and create more boards later.</p> </div><div class="clear" style="margin:0px;padding:0px;border:0px;clear:both"></div></div><div class="step" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"> <div class="stepHeading" style="margin:10px 0px 0px;padding:0px;border:0px;font-size:18px;overflow:hidden"><div class="stepNumber" style="margin:0px 10px 0px 0px;padding:10px 0px;border:0px;font-size:1rem;font-weight:bold;float:left;width:30px;text-align:center;font-family:helvetica;background-color:rgb(255,254,0)"> 6</div><h2 class="stepTitle" style="margin:5px 0px 0px;padding:0px;border:0px;font-size:20px;display:inline">(Optional) Add the Pin It bookmark button.</h2></div><div class="stepText" style="margin:0px;padding:0px;border:0px"> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Pinterest prompts you to do this now, but you don't have to. This step shows instructions for adding a Pin It button depending on your browser. In most browsers, you just drag the button on the screen up to your browser's top toolbar...</p> </div></div>

Following People and Creating Your First Pinterest Pinboards

After you've registered for Pinterest, your first steps are to follow some other Pinterest users and set up your first Pinterest pin...

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How to Invite a Friend to Join Pinterest

<h1 style="font-size:20px;margin:0.25rem 0px;padding:0px 0px 0.5rem;border-width:0px 0px 1px;border-bottom-style:solid;border-bottom-color:rgb(204,204,204);color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><br></h1> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">When your friends see how much fun you're having with Pinterest, they might want in on the action. You can formally invite a friend to join Pinterest by logging into your Pinterest account and using any one of these three methods:</p> <ul class="level-one" style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Click the Invite Now button in the top-right corner of the Pinterest home page.</p><div class="imageBlock" style="margin:0px;padding:0px;border:0px;width:535px"><img alt="Invite Friends button on Pinterest." height="272" src="http://media.wiley.com/Lux/05/317605.image0.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="535"><div class="imageCaption" style="margin:0px;padding:0px;border:0px"> Invite Friends button on Pinterest.</div></div></li></ul><ul class="level-one" style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Mouse over your name in the top-right corner of the Pinterest home page and choose the Invite Friends option from the drop-down menu.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Mouse over your name in the top-right corner of the Pinterest home page and choose Find Friends from the drop-down menu.</p></li></ul><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif"> If you do one of the first two methods, a new screen will appear in which you can insert the email addresses of people you want to invite, plus add a personal message to the invitation.</p><img alt="image1.jpg" height="386" src="http://media.wiley.com/Lux/06/317606.image1.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; font-size: 16px; color: rgb(51, 51, 51); max-width: 100%; font-family: Helvetica, Arial, sans-serif; height: auto !important;" width="535"><span style="color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"></span><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif"> You can also connect to friends onFacebook or select people from your G-mail contacts (if you have a G-mail account) by choosing one of the options on the left.</p><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif"> The third method — choosing Find Friends — does the same thing as selecting Facebook on the left and clicking the Find Friends from Facebook Button, namely, a new page appears listing Facebook friends you can invite and listing your Facebook friends who are already using Pinterest. From here, you can click the red Invite Friends button on the left side to invite <i>all</i>your Facebook friends to Pinterest, or you can click the Invite button next to individual names to hand-pick which friends you invite.</p> <p class="Tip" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">If some of your Facebook friends are already on Pinterest, this screen also gives you the option to follow their Pinterest pinnings.</p>

How to Invite a Friend to Join Pinterest

When your friends see how much fun you're having with Pinterest, they might want in on the action. You can formally invite a friend to...

Read more »

How to Invite a Friend to Join Pinterest

<h1 style="font-size:20px;margin:0.25rem 0px;padding:0px 0px 0.5rem;border-width:0px 0px 1px;border-bottom-style:solid;border-bottom-color:rgb(204,204,204);color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><br></h1> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">When your friends see how much fun you're having with Pinterest, they might want in on the action. You can formally invite a friend to join Pinterest by logging into your Pinterest account and using any one of these three methods:</p> <ul class="level-one" style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Click the Invite Now button in the top-right corner of the Pinterest home page.</p><div class="imageBlock" style="margin:0px;padding:0px;border:0px;width:535px"><img alt="Invite Friends button on Pinterest." height="272" src="http://media.wiley.com/Lux/05/317605.image0.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="535"><div class="imageCaption" style="margin:0px;padding:0px;border:0px"> Invite Friends button on Pinterest.</div></div></li></ul><ul class="level-one" style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Mouse over your name in the top-right corner of the Pinterest home page and choose the Invite Friends option from the drop-down menu.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Mouse over your name in the top-right corner of the Pinterest home page and choose Find Friends from the drop-down menu.</p></li></ul><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif"> If you do one of the first two methods, a new screen will appear in which you can insert the email addresses of people you want to invite, plus add a personal message to the invitation.</p><img alt="image1.jpg" height="386" src="http://media.wiley.com/Lux/06/317606.image1.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; font-size: 16px; color: rgb(51, 51, 51); max-width: 100%; font-family: Helvetica, Arial, sans-serif; height: auto !important;" width="535"><span style="color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"></span><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif"> You can also connect to friends onFacebook or select people from your G-mail contacts (if you have a G-mail account) by choosing one of the options on the left.</p><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif"> The third method — choosing Find Friends — does the same thing as selecting Facebook on the left and clicking the Find Friends from Facebook Button, namely, a new page appears listing Facebook friends you can invite and listing your Facebook friends who are already using Pinterest. From here, you can click the red Invite Friends button on the left side to invite <i>all</i>your Facebook friends to Pinterest, or you can click the Invite button next to individual names to hand-pick which friends you invite.</p> <p class="Tip" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">If some of your Facebook friends are already on Pinterest, this screen also gives you the option to follow their Pinterest pinnings.</p>

How to Invite a Friend to Join Pinterest

When your friends see how much fun you're having with Pinterest, they might want in on the action. You can formally invite a friend to...

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Install the Mobile Bookmarklet with the Pinterest iPhone App

<h1 style="font-size:20px;margin:0.25rem 0px;padding:0px 0px 0.5rem;border-width:0px 0px 1px;border-bottom-style:solid;border-bottom-color:rgb(204,204,204);color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><br></h1> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">The Pinterest bookmarklet — which is similar to the Pin It button you use on your home computer — allows you to pin something on Pinterest from your iPhone's Safari browser. Using this bookmarklet is currently the only way to do that from the iPhone app.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">Installing the bookmarklet may seem a bit complicated. In fact, the Pinterest instructions even state, "As soon as this can be made simpler, it will be." If you take it one step at a time, however, it really isn't too difficult.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">It's worth the couple of minutes it takes to add the bookmarklet because, once you have it, you'll be able to create original pins from the web. Without it, you can only repin others' pins from the web or share the photos that you take on your iPhone or that already exist on your iPhone.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">To install the mobile bookmarklet, follow these instructions:</p><ol class="level-one" style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Launch the Pinterest app and tap the icon for the Profile tab.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Tap the Account button and then tap the Install Bookmarklet button.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">The iPhone's Safari opens to a page with instructions.</p> <img alt="image0.jpg" height="400" src="http://media.wiley.com/Lux/90/317590.image0.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="267"></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Using your Safari bookmarks, bookmark the page with the instructions.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> You do so by tapping the center icon (the one with a box and an arrow) in the menu on the bottom of the screen. Tap Add Bookmark and then tap Save.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> The next step in the instructions includes a block of text to copy. Tap inside the box with the text and then tap and hold to launch the select/paste prompt.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Tap Select All.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap Copy.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Tap Done.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap the bookmarks icon (the one that looks like an open book) in the menu on the bottom of the screen.</p> </li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap the Edit button at the bottom-left corner and scroll down until you see the Pin It bookmark.</p><img alt="image1.jpg" height="400" src="http://media.wiley.com/Lux/91/317591.image1.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="267"></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap where it says Pin It.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> You're taken to the Edit Bookmark screen.</p><img alt="image2.jpg" height="400" src="http://media.wiley.com/Lux/92/317592.image2.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="267"></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap the second spot down, where you can edit the URL for the bookmark.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Tap the <i>x</i> to the right to clear the field and then tap and hold inside the field.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap Paste.</p></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap Done to save your changes.</p></li></ol><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif"> After you install the bookmarklet, you can pin from any website in your Safari browser. To do so, navigate to a site you want to pin as you would normally browse the Internet on your iPhone. When you're on a page with an image you want to pin, follow these steps:</p> <ol class="level-one" style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Tap the bookmarks icon in the menu on the bottom of the screen.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Find the Pin It bookmark and tap it.</p><img alt="image3.jpg" height="400" src="http://media.wiley.com/Lux/93/317593.image3.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="267"><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> On your screen, you see images from that site. You may have to scroll up and down on the page to see all of the images.</p><img alt="image4.jpg" height="400" src="http://media.wiley.com/Lux/94/317594.image4.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="267"></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap the image you want to pin.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> The Add a Pin screen appears.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Type a description, choose a board to pin the image to, and opt to post to Facebook and Twitter.</p> </li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap the Pin It button in the top-right corner of the screen to pin your item.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> <b></b>You see the status bar at the top of the Pinterest app home screen as the pin is added, followed by a black box that says "Pinned" when it's completed.</p></li></ol>

Install the Mobile Bookmarklet with the Pinterest iPhone App

The Pinterest bookmarklet — which is similar to the Pin It button you use on your home computer — allows you to pin something on Pinterest...

Read more »

Install the Mobile Bookmarklet with the Pinterest iPhone App

<h1 style="font-size:20px;margin:0.25rem 0px;padding:0px 0px 0.5rem;border-width:0px 0px 1px;border-bottom-style:solid;border-bottom-color:rgb(204,204,204);color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><br></h1> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">The Pinterest bookmarklet — which is similar to the Pin It button you use on your home computer — allows you to pin something on Pinterest from your iPhone's Safari browser. Using this bookmarklet is currently the only way to do that from the iPhone app.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">Installing the bookmarklet may seem a bit complicated. In fact, the Pinterest instructions even state, "As soon as this can be made simpler, it will be." If you take it one step at a time, however, it really isn't too difficult.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">It's worth the couple of minutes it takes to add the bookmarklet because, once you have it, you'll be able to create original pins from the web. Without it, you can only repin others' pins from the web or share the photos that you take on your iPhone or that already exist on your iPhone.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">To install the mobile bookmarklet, follow these instructions:</p><ol class="level-one" style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Launch the Pinterest app and tap the icon for the Profile tab.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Tap the Account button and then tap the Install Bookmarklet button.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">The iPhone's Safari opens to a page with instructions.</p> <img alt="image0.jpg" height="400" src="http://media.wiley.com/Lux/90/317590.image0.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="267"></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Using your Safari bookmarks, bookmark the page with the instructions.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> You do so by tapping the center icon (the one with a box and an arrow) in the menu on the bottom of the screen. Tap Add Bookmark and then tap Save.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> The next step in the instructions includes a block of text to copy. Tap inside the box with the text and then tap and hold to launch the select/paste prompt.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Tap Select All.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap Copy.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Tap Done.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap the bookmarks icon (the one that looks like an open book) in the menu on the bottom of the screen.</p> </li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap the Edit button at the bottom-left corner and scroll down until you see the Pin It bookmark.</p><img alt="image1.jpg" height="400" src="http://media.wiley.com/Lux/91/317591.image1.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="267"></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap where it says Pin It.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> You're taken to the Edit Bookmark screen.</p><img alt="image2.jpg" height="400" src="http://media.wiley.com/Lux/92/317592.image2.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="267"></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap the second spot down, where you can edit the URL for the bookmark.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Tap the <i>x</i> to the right to clear the field and then tap and hold inside the field.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap Paste.</p></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap Done to save your changes.</p></li></ol><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif"> After you install the bookmarklet, you can pin from any website in your Safari browser. To do so, navigate to a site you want to pin as you would normally browse the Internet on your iPhone. When you're on a page with an image you want to pin, follow these steps:</p> <ol class="level-one" style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Tap the bookmarks icon in the menu on the bottom of the screen.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Find the Pin It bookmark and tap it.</p><img alt="image3.jpg" height="400" src="http://media.wiley.com/Lux/93/317593.image3.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="267"><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> On your screen, you see images from that site. You may have to scroll up and down on the page to see all of the images.</p><img alt="image4.jpg" height="400" src="http://media.wiley.com/Lux/94/317594.image4.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="267"></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap the image you want to pin.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> The Add a Pin screen appears.</p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Type a description, choose a board to pin the image to, and opt to post to Facebook and Twitter.</p> </li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Tap the Pin It button in the top-right corner of the screen to pin your item.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> <b></b>You see the status bar at the top of the Pinterest app home screen as the pin is added, followed by a black box that says "Pinned" when it's completed.</p></li></ol>

Install the Mobile Bookmarklet with the Pinterest iPhone App

The Pinterest bookmarklet — which is similar to the Pin It button you use on your home computer — allows you to pin something on Pinterest...

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Using a Blog to Promote Your Web Store

<h1 style="font-size:20px;margin:0.25rem 0px;padding:0px 0px 0.5rem;border-width:0px 0px 1px;border-bottom-style:solid;border-bottom-color:rgb(204,204,204);color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><br></h1> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">In essence, having a blog is like having a conversation with your customers if they came through your door in a retail setting. Many store owners use their blogs to discuss new inventory purchases, upcoming events and sales, and trends that they've noticed that could affect their business. Some blogs allow comments, where their customers can comment on a store owner's postings and give their enthusiasm, comments, or feedback.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">Blogs have other features besides the increased communication between you and your customers:</p> <ul style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li>It's much easier to add a blogentry about an upcoming product category change or news announcement than to constantly add notices and reminders on your Web store pages — potentially having to redesign your site to include this new element.</li> </ul><ul style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li>Your blog allows you to highlight individual sections of your Web store without having to completely re-design your navigation bar for a temporary promotion. You can feed people with targeted links to a different section every day, week, or month.</li> </ul><ul style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li>The extra links that a blog makes to your Web site are seen as additional references that help your search engine ranking.</li> </ul><ul style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li>Your blog gives your customers an additional media source to learn about the products they are purchasing, and a chance to learn from other customers via the feedback/comments section.</li> </ul><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">Because the goal of your blog is to connect with your potential customers, one strategy for using a blog is to go where your customers are already reading blogs. If your Web store category falls into a big niche, like electronics or toys and games, you could look for a blogging portal that caters to that customer set and see if you can add a blog through their portal or site to reach the same customer set. This way, you can take advantage of the established traffic of a popular blogging portal or be included in a network or collective of blogs.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">Another main strategy is to have the blog actually reside on your Web site. This way, customers have to come to your Web store to read the blog and, hopefully, get valuable information and become more "emotionally invested" in your operation. The hope is that they'll check out a new product, take advantage of a sale event, or simply be encouraged to place a new order. Talk to your storefront provider about what options currently exist to have the blog appear on your Web store.</p>

Using a Blog to Promote Your Web Store

In essence, having a blog is like having a conversation with your customers if they came through your door in a retail setting. Many store...

Read more »

Using a Blog to Promote Your Web Store

<h1 style="font-size:20px;margin:0.25rem 0px;padding:0px 0px 0.5rem;border-width:0px 0px 1px;border-bottom-style:solid;border-bottom-color:rgb(204,204,204);color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><br></h1> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">In essence, having a blog is like having a conversation with your customers if they came through your door in a retail setting. Many store owners use their blogs to discuss new inventory purchases, upcoming events and sales, and trends that they've noticed that could affect their business. Some blogs allow comments, where their customers can comment on a store owner's postings and give their enthusiasm, comments, or feedback.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">Blogs have other features besides the increased communication between you and your customers:</p> <ul style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li>It's much easier to add a blogentry about an upcoming product category change or news announcement than to constantly add notices and reminders on your Web store pages — potentially having to redesign your site to include this new element.</li> </ul><ul style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li>Your blog allows you to highlight individual sections of your Web store without having to completely re-design your navigation bar for a temporary promotion. You can feed people with targeted links to a different section every day, week, or month.</li> </ul><ul style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li>The extra links that a blog makes to your Web site are seen as additional references that help your search engine ranking.</li> </ul><ul style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li>Your blog gives your customers an additional media source to learn about the products they are purchasing, and a chance to learn from other customers via the feedback/comments section.</li> </ul><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">Because the goal of your blog is to connect with your potential customers, one strategy for using a blog is to go where your customers are already reading blogs. If your Web store category falls into a big niche, like electronics or toys and games, you could look for a blogging portal that caters to that customer set and see if you can add a blog through their portal or site to reach the same customer set. This way, you can take advantage of the established traffic of a popular blogging portal or be included in a network or collective of blogs.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">Another main strategy is to have the blog actually reside on your Web site. This way, customers have to come to your Web store to read the blog and, hopefully, get valuable information and become more "emotionally invested" in your operation. The hope is that they'll check out a new product, take advantage of a sale event, or simply be encouraged to place a new order. Talk to your storefront provider about what options currently exist to have the blog appear on your Web store.</p>

Using a Blog to Promote Your Web Store

In essence, having a blog is like having a conversation with your customers if they came through your door in a retail setting. Many store...

Read more »

How to Join Pinterest

<h1 style="font-size:20px;margin:0.25rem 0px;padding:0px 0px 0.5rem;border-width:0px 0px 1px;border-bottom-style:solid;border-bottom-color:rgb(204,204,204);color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif"><span style="font-size:18px;line-height:24px">Pinterest is an online pinboard, a visual take on the social bookmarking site. For the time being, Pinterest is an invitation-only site, though presumably it will eventually become open to public registrations. But don't fret! Getting an invitation and signing up is pretty darn easy.</span><br> </h1><div class="imageBlock" style="margin:0px;padding:0px;border:0px;font-size:16px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;width:535px"><img alt="The Pinterest home page." height="301" src="http://media.wiley.com/Lux/00/317600.image0.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="535"><div class="imageCaption" style="margin:0px;padding:0px;border:0px"> The Pinterest home page.</div></div><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">To get started with Pinterest, your first stop is the <a href="http://pinterest.com/" style="color:rgb(1,69,138)">Pinterest home page</a>. You have two options for joining Pinterest at the time of this writing: requesting an invitation from Pinteresst, or getting a friend who is already on Pinterest to invite you.</p> <p class="Remember" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">To sign up on Pinterest, you must register via either a Facebookaccount or a Twitter account.</p> <h2 style="margin:0.25rem 0px 1.25rem;padding:0px;border:0px;font-size:19px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif">How to request an invitation from Pinterest</h2><p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif"> Requesting an invitation is quite simple:</p><ol class="level-one" style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> On the Pinterest home page, click the large, red Request an Invite button at the top.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">A form appears.</p><img alt="image1.jpg" height="250" src="http://media.wiley.com/Lux/01/317601.image1.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="535"></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px">Enter your e-mail address and click the Request Invitation button.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> Now you just have to wait for Pinterest to send you an invite. You'll receive a confirmation e-mail letting you know you're on the wait list. A formal invitation will arrive in your inbox in a day or two.</p><p class="child-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> If you don't receive the confirmation e-mail within minutes, check your e-mail'sspam folder. If the confirmation e-mail goes into spam, the chances are good the actual invitation will land in the spam folder as well, and you'll miss it. If the confirmation e-mail did land there, use your e-mail provider's method for reporting that an e-mail is not spam.</p> </li></ol><h2 style="margin:0.25rem 0px 1.25rem;padding:0px;border:0px;font-size:19px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif">Ask a Pinterest member for an invitation</h2><p class="Remember" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif"> The quicker and easier method of getting an invitation is to ask for one from a friend who's already a Pinterest member. The great advantage to this method is that you get instant gratification because you receive your invite immediately (rather than being on the wait list). The disadvantage is that you need to know someone who is a Pinterest member. That might not be as difficult as you think, however; Pinterest has over 4 million users.</p> <p style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;color:rgb(51,51,51);line-height:24px;font-family:Helvetica,Arial,sans-serif">Here are a few ways to find a friend to ask to invite you:</p><ul class="level-one" style="padding:0px 1rem;margin:0px;color:rgb(51,51,51);font-family:Helvetica,Arial,sans-serif;font-size:16px"> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;line-height:24px"><b>Post a status update on Twitter or Facebook that you're seeking an invitation to Pinterest.</b></p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"> <b>Search for </b>Pinterest<b> on Twitter to see whether someone you know is a member already.</b></p></li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"><b>Check the </b><a href="http://www.facebook.com/pinterest" style="color:rgb(1,69,138)"><b>Pinterest page on Facebook</b></a><b> for people you know.</b>When you click the Like button, you'll see a list of your friends who are Pinterest fans. From there, you can message a friend and ask for an invitation.</p> <img alt="image2.jpg" height="400" src="http://media.wiley.com/Lux/02/317602.image2.jpg" style="vertical-align: bottom; margin: 0px; padding: 0px; border-width: 0px; max-width: 100%; height: auto !important;" width="531"></li> <li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;font-size:18px;line-height:24px"><b>Browse Pinterest.com to see whether someone already there is a friend of yours.</b> You can either visit the home page pins to see whether you recognize any names (a long shot) or type a name into the Search field in the top-left corner of the screen. When you get the results, click People to view search results by users' names.</p> </li><li><p class="first-para" style="margin:0.75em 0px;padding:0px;border:0px;line-height:24px"><b>Post on other social networks, such as Google+, to see whether someone is a member of Pinterest.</b></p></li></ul>

How to Join Pinterest

Pinterest is an online pinboard, a visual take on the social bookmarking site. For the time being, Pinterest is an invitation-only site, tho...

Read more »